Comment 10 for bug 428416

I think that the Matthew Paul Thomas' "Package Name" column is a good solution. It could be optionally showed too.

The Nicolò Chieffo's ideas are not good enough because you can not sort by package-name with them.

Finally, Matthew Paul Thomas wrote:
"If package names weren't so user-hostile for most users (all lower case, no spaces, often heavily abbreviated, often awful names), it would be reasonable to show them by default. But since they aren't, they shouldn't be shown by default. So whatever presentation package names have, it should be off by default, but easy to turn on for the people who want to see them."

It is not really true. What I mean is that is the name what identifies you, not your description, not even a short description. Because a name is unique, a well intentioned changed name is not. The name could be rewritten in many different ways.

For example, "file-roller" refers to a specific package, but if you would like to change it name, it could be changed to "Archive Manager" or "Manage your archives" or "A tool to manage files", and no body would know that you were talking about "file-roller", even more in GNU universe where there is always more than one program with the same propose.