Comment 30 for bug 109064

Just something I've noticed, the idea of "installation" is actually an assumption. There is nothing to say that Ubuntu *must* be "installed", therefore people looking for an install option are applying experience with different systems to Ubuntu, which may not be applicable.

What I mean is, anyone wanting to install Ubuntu would not be put off by an option saying "Start Ubuntu", either because they know about Ubuntu and therefore its installation-from-live-cd feature, or they don't know about Ubuntu and would probably appreciate the live session being there so they can try it out without having to install first, and when they do try it out they'll see the Install icon sitting on the desktop.

Therefore I personally think that "Start Ubuntu" is all that is needed, since it wouldn't scare or confuse new users about installation, and it would be the obvious option to use for people who are assuming it needs installation (as long as no other option could be interpreted as "install"). The latter argument might not be as strong if wording like "Test drive Ubuntu" (which implies it is not the right option for those who want it permanently) or "Start live Ubuntu session" (for similar reasons) is used.

I think keeping the options simple would get rid of a lot of anxiety, since many computer users are not frightened that the computer will do something bad, but that *they will choose the wrong thing*, thus having options like "Start Ubuntu", "Start Ubuntu in minimal mode", "Check disc for errors", etc. would make the right option incredibly clear, and it is this clarity that is important to make sure people aren't second-guessing themselves and trying to interpret the option names in every possible way to make sure they aren't looking at it the wrong way (it's quite hard to second-guess "Start Ubuntu")