I don't disagree with much of what you say Jamie - it's certainly a massive issue with the phone currently. The order of the apps should never change unless the user explicitly takes an action. We're exploring lots of different ways of getting to the app you want (assuming of course you know what app you want and you don't want to see what Games you have installed for example) - including A-Z. None of them work well across all use cases however: the best sort order is whatever each individual chooses it to be! Thanks for the feedback too - always helpful! On Tue, May 20, 2014 at 2:42 PM, Jamie Strandboge