I'm not sure if this is the right place to put this, but I'll do it anyway, since I didn't find anywhere else to post it.
When you select 0$ at the donations page, you get a rather nasty-looking skull icon. I think the skull icon is inappropriate for an OS that prides itself with being free; donations should be something you're encouraged to, but not guilted into. The icon gives the vibe that if you use Ubuntu without donating, you're essentially pirating the software. That my impression, at least. I have a suggestion for a better icon (or, this guy had http://www.omgubuntu.co.uk/2012/10/ubuntu-adds-new-donations-page#comment-677775568 ), and it is attached.
If it's meant humorously (which I hope is the case), then I'm afraid the point doesn't come all that well across. I've read comments in the omgUbuntu-coverage of the donations page which find the icon bothering.
I sent this email to Mark and Alan mailed me this bug report:
Mark,
My brother who deals with a lot of people here in South Africa who use Ubuntu because they genuinely can't afford to pay for an OS was upset by the icon shown when you choose not to contribute. He was quite happy with the mechanism you are using to obtain funds and liked the other icons.
Just the icon for "Nothing, Use Ubuntu for free." looks like a skull and crossbones. This is completely the wrong connotation. It links to piracy and Foss is about moving away from piracy.
I humbly request that you change that icon immediately. I'd suggest make it the Ubuntu logo in the interim.
Thanks,
Raymond
Joburg